AK Shop Fitting & Carpentry
Blog 3 common shopfitting mistakes you're making that turn away customers In modern society, a closed down shop with boarded up windows is an all-too-common sight. Many put this down to a poor economy or bad luck, but many businesses are doomed to failure from their very first decisions. The choices made when it comes to shopfitting are vital and can make or break the success of a business. Here are some of the most common shopfitting mistakes people make: 1. Lack of creativity with shop design It's often easier and cheaper to opt for a fixed store design when it comes to creating your establishment, but this is a decision that could be detrimental to the long-term future of your business. As the times change, so will the minds of your customers; you will want a flexible design that is simple to readjust to current trends. It's vital to consider which areas require more space, as there is nothing more off-putting than an overcrowded and cluttered area. 2. Appropriate lighting Lighting is usually an afterthought when it comes to shopfitting, but it can also be crucial. Lighting sets the entire tone and mood that you are trying to establish with your shop or business. Harsh LED lighting can instantly make your otherwise luxury brand look cheap and unappealing. The clever use of warm spotlighting has actually been found to increase sales, as it can make your customers more attracted to items in your store. 3. Inappropriate aesthetic In the digital age, visuals are everything, as a quirky shop design with a unique appearance is enough to earn a customer's promotion on Instagram. Busy colours and clashing designs should be used sparingly as they can make the customer's shopping experience overwhelming. If you want to avoid these common shopfitting mistakes and create a thriving business, contact AK Shopfitting and Carpentry today. Back to Blog
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HOME | ABOUT US | SERVICES | PORTFOLIO | TESTIMONIALS | HEALTH & SAFETY | CONTACT US Copyright ©2011 AK Shop Fitting & Carpentry Ltd. - All Rights Reserved BRIDGWATER WEBSITE DESIGN | WESTCOUNTRY MEDIA
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Phone: 01823 215100 | Mobile: 07817 642491 Email: enquiries@akshopfitting.co.uk